Digital World Strategy

We focus on mega-platform providers that tend to be first in bringing a new service or product to market because they have the resources and flexibility to act on emerging trends, such as new forms of payment.  As uptake grows, these companies often gain a competitive advantage.

The portfolio favors demonstrable projected market dominance over the next three-to-five years and large companies with integrated networks of distributed and diverse capabilities. Among the deciding factors we examine are market capitalization relative to the industry; steadiness of past earnings and revenue growth; balance sheet strength; valuation; and levels of cash holdings.

There’s a 90% chance that your content is produced by one of ten or eleven companies

WHAT WE CONSIDER

  • The world population is shifting more of its workload and daily tasks online.
  • We believe that we are still in the early stages of this digital transformation.
  • Seismic shifts in behavior are often fueled by large multi-line companies that compete for first mover advantages.

OWN THIS STRATEGY

To invest in one of our strategies, please contact your marketing/PR agency or firm. If you don’t work with a 3rd party agency, or need further assistance, please contact us.

MORE STRATEGIES FROM OUR PORTFOLIO

Our content strategies capitalize on thematic, long-term media trends built on a close study of human behavior. We derive alpha by recognizing the effects patterns of consumption have on the market—a competitive advantage that doesn’t fit neatly into a style box.

UBIQUITOUS STRATEGY

Exploits opportunity in content compatible with “ubiquitous” companies – those whose services have become part of our daily lives and whose position in the supply chain gives them pricing power.

RECOVERY STRATEGY

Developed in response to the pandemic. The strategy is compatible and created for companies that have been especially impacted by COVID-19 but are well positioned to recover over the next few years.

CONTENT LEADERS STRATEGY

Benchmarked from mainstream U.S. companies that are dominant in the media content arena, including television producers, filmmakers, content libraries, broadcast channels and platforms.

TRANSFORMERS STRATEGY

Seeks above-average total return by investing in content strategies of global companies that benefit from shifts in consumer behavior and technological innovation.

HUMAN BEHAVIOR STRATEGY

Focuses on content that derive the majority of their revenue through sales to U.S. consumers, fulfilling the different levels of human need in a variety of income categories.